Niels Schrader
Niels Schrader is an Amsterdam-
based graphic designer, born in
1977 in Caracas, Venezuela. He
graduated in communication des
ign at the University of Applie
d Sciences in Düsseldorf in 200
3 and further completed his aca
demic studies in the master pro
gramme at the Sandberg Institut
e Amsterdam. Before setting up
his own studio in Amsterdam in
2005, Schrader had worked as a
freelance designer for Uwe Loes
ch and Irma Boom. Since 2010 he
is member of the AGI – Allianc
e Graphique Internationale.
Schrader’s portfolio of clients
includes a.o. the Graphic Desi
gn Museum Breda, Museum De Pavi
ljoens, the Mondriaan Foundatio
n, the Amsterdam School of the
Arts, the DasArts Foundation, t
he Berlage Institute, KCAP Arch
itects & Planners, Jap Sam Book
s and the Slewe Gallery in Amst
erdam. Before starting teaching
at the Royal Academy of Art in
The Hague, Schrader has lectur
ed at the Delft University of T
echnology and the Willem de Koo
ning Academy in Rotterdam.
His conceptual design is based
on a ‘dialogue principle’ which
translates digital information
into physical media, and vice
versa. This transformation proc
ess of data from one state of a
ggregation to the next often re
sults in new stimulating forms
of artistic expression.
Schrader has received several a
wards and nominations, includin
g the iF communication design a
ward, the red dot: best of the
best and the Certificate of Typ
ographic Excellence. For his wo
rk with digital source codes he
was nominated in the category
‘Net-Art’ for the Internet Soci
ety Award Nederland 2006.
His short film White Blackout w
as screened at various film fes
tivals such as the ‘Amsterdam F
ilm eXperience’, the Weimar ‘ba
ckup_festival’, the ‘Biggest Vi
sual Power Show Essen’ and the
‘Milano Film Festival’, and was
also selected for the line-up
of the ‘The Int’l Fest of Cinem
a and Technology’ in Los Angele
s.